Transforming Cart Abandonment for Evestar and Body Candy
"After the first 30 days, CVR increased 10% and AOV increased from 15%."
EVESTAR AGENCY TEAM
The 2026 Cart Recovery Playbook
Practical, no-BS tactics to recover more abandoned carts.
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ABOUT BODY CANDY
Body Candy is a leading body jewelry retailer offering an extensive collection of piercing jewelry, from classic studs to statement pieces. With decades in the industry, Body Candy has become a trusted destination for body jewelry enthusiasts seeking quality and variety.
THE CHALLENGE
Body jewelry purchases often involve specific sizing requirements and material considerations. Customers frequently abandoned carts due to uncertainty about gauge sizes, materials for sensitive skin, or styling questions.
Traditional recovery methods couldn't address these specialized concerns effectively.
THE SOLUTION
LiveRecover trained agents on Body Candy's extensive product catalog, including technical specifications about gauge sizes, materials, and piercing compatibility. Agents could provide personalized recommendations and answer detailed questions that would have gone unanswered otherwise.
THE RESULTS
- •Working with agency partner Evestar, Body Candy recovered over 1,400 orders with a 7.91% recovery rate. More impressively, conversion rate increased by 10% and average order value climbed 15% as customers added recommended items to their orders.
WHY IT WORKS
- •Extends reach beyond automated SMS and email
- •Keeps brand voice consistent through real conversations
- •Adds incremental revenue without feeling transactional
- •Creates memorable touchpoints that build trust + loyalty
EVESTAR AGENCY TEAM'S ADVICE TO BRANDS
""Having experts who understand our products makes every conversation more valuable.""
We'll let the big names do the talking...
READY TO RECOVER
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SEE HOW LIVERECOVER CAN TRANSFORM YOUR CART RECOVERY STRATEGY WITH REAL, HUMAN-POWERED SMS CONVERSATIONS.