Kitsch's CAC Makeover: $40K New Customer Revenue in a Month With LiveRecover
"LiveRecover helped us tap into a customer segment we were missing entirely."
GROWTH LEAD, KITSCH
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ABOUT KITSCH
Kitsch is a leading accessories brand known for their innovative hair tools and silk products. From their viral satin pillowcases to their damage-free hair ties, Kitsch has become a favorite among beauty enthusiasts.
THE CHALLENGE
As customer acquisition costs rose across paid channels, Kitsch needed new ways to convert first-time visitors. Cart abandonment among new customers was particularly high.
THE SOLUTION
LiveRecover focused specifically on first-time visitor recovery, using warm, welcoming messaging that introduced the brand values and addressed common first-purchase concerns.
THE RESULTS
- •In just one month, Kitsch generated $40,000 in first-time customer revenue through LiveRecover. These new customers had a higher lifetime value than those acquired through paid channels.
WHY IT WORKS
- •Extends reach beyond automated SMS and email
- •Keeps brand voice consistent through real conversations
- •Adds incremental revenue without feeling transactional
- •Creates memorable touchpoints that build trust + loyalty
GROWTH LEAD'S ADVICE TO BRANDS
""The ROI on first-time customer acquisition through LiveRecover is incredible.""
We'll let the big names do the talking...
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SEE HOW LIVERECOVER CAN TRANSFORM YOUR CART RECOVERY STRATEGY WITH REAL, HUMAN-POWERED SMS CONVERSATIONS.